Are you looking for unique gift ideas for your loved ones?
You may have come across Forever Gifts on your search.
After all, the personalized gift website specializes in unique gifts.
Whether you’re after quinceañera gifts, Valentine's Day gifts, or something else entirely, you may be curious about whether you can find the perfect gift on Forever Gifts’s website.
In this article, we’ll discuss several considerations you should keep in mind about the brand and its jewelry offerings. If you’re ready to see if this brand is the real deal (or whether you should steer clear), keep reading.
About Forever Gifts
Forever Gifts is an eCommerce store that stocks a large variety of affordably priced personalized gifts.
The brand offers customers a range of jewelry to choose from, including personalized rings, bracelets, lockets, necklaces, and pendants.
It also stocks an assortment of engravable products such as mugs, wristwatches, business card holders, money clips, picture frames, knives, and pillboxes.
Little is known about the company’s story, as it isn’t available on its website or published elsewhere like media publications or LinkedIn.
The company lists its headquarters in Sun Valley, CA; however, we couldn't find any information about who owns or runs the company.
Forever Gifts’s About Us page focuses on the brand’s mission statement.
The company explains that it specializes in “... high end, low price, engravable gifts & Jewelry [sic] available at true low pricing and always free engraving.”
Generally speaking, the brand is known not only for the sheer number of gifts it stocks but also because it offers customers free engraving on each item.
In terms of jewelry, the brand is most known for its large selection of personalized rings for men and women.
The personalized rings come in a choice of four metals, including sterling silver, tungsten, stainless steel, and titanium. They also come in a range of styles, widths, and sizes.
Many of the brand’s other jewelry pieces are made of these same metals, with some combining different materials such as leather or rope (like the bracelet pictured).
The brand’s jewelry comes in a range of styles, so it’s difficult to describe its jewelry aesthetic as a whole. That said, Forever Gifts’s jewelry pieces tend to be quite chunky and bold, although they do offer more refined pieces, too.
Similar to the rest of its products, the most defining feature of Forever Gifts jewelry is the ability to add an engraved element for no additional cost, such as a name or short message.
Customers shop at Forever Gifts because it’s a one-stop-shop for personalized gifts.
The fact that every item can be personalized for free is a huge drawcard for customers.
In addition to the convenience that comes with buying a gift and personalizing it in one place, customers may also be encouraged to buy from Forever Gifts, given that they won’t need to pay an additional price to personalize their gift.
Forever Gifts’s relatively affordable prices are another reason people choose to shop there. There is also no shortage of discounts available sitewide, making the brand’s already accessible prices even more enticing.
For example, the brand’s lockets are priced at around $20 to $30. The brand’s rings start at just $10, and the most expensive ring, a 925 sterling ring, is currently on sale for $59.95 (its original price is $69.95).
We took into account several factors to gauge the brand’s quality.
While the brand apparently uses high-quality metals to make their jewelry, there is a lack of information about where the jewelry is made or who makes them.
This lack of transparency doesn’t necessarily indicate anything negative about the brand’s jewelry quality, but we believe it’s worth keeping in mind.
Another thing worth being mindful of is that the brand only provides a 30-day satisfaction guarantee on non-customized items. Consequently, there is no recourse for customers who are unsatisfied with the quality of their customized items.
What’s more, customer reviews specifically about the brand’s quality are few and far between.
Take the customer reviews found on the brand’s website sidebar. At the time of writing, there are 30 customer reviews available to read (out of over 6200 customer reviews in total), which were apparently submitted over the past two days.
When we looked over them, two things raised our eyebrows: 19 out of the 30 reviews were written anonymously, and all 30 reviews gave the brand a 5-star rating.
Upon closer inspection, it appears that the image of the five stars found on each review could be a design element rather than a genuine star rating given by customers.
We suspect this because the Canadian customer who wrote the customer review (pictured) appears to have rated the brand five stars even though they haven’t yet received their order!
Another thing that’s important to note about these reviews is that most of them aren’t about the brand’s jewelry items and the handful that are don’t specifically discuss its quality.
That said, customers who purchase the brand’s jewelry seem to be generally pleased with their purchases. But quite a few of them noted they had some issues with the brand’s ring and bracelet sizing.
We also looked at third-party review sites to better understand the quality of Forever Gifts jewelry.
In contrast to Forever Gifts’s internal customer reviews, the customer reviews over at Trustpilot were mainly negative.
The brand has an average rating of only 2.3 out of 5 stars onTrustpilot based on 44 customer reviews. According to Trustpilot’s trust rating system, this is considered a “Poor” score.
So why does the brand have such a low rating? Most of the brand’s recent customer reviews (mostly about non-jewelry items) are from customers who haven’t received the products they ordered weeks ago.
These customers have left angry comments about the brand’s customer service, with most leaving a 1-star rating and calling the company a “scam.”
Needless to say, they weren’t able to comment on the quality of the items they haven’t received.
Unfortunately, most of the brand’s Trustpilot reviews fail to mention the brand’s quality specifically; but again, it’s food for thought given that these reviews impact the brand’s credibility and legitimacy.
However, before you discount the brand’s legitimacy altogether, keep in mind that the five customers who specifically left feedback about the brand’s quality were happy with it overall.
One customer said it was “excellent,” two said it was “great,” one said it was “good,” and another called it “quality merchandise.”
Talk about confusing!
What’s the verdict?
After reading this guide to Forever Gifts, you may still be wondering if the brand is worth buying.
Based on our analysis, we believe that it’s best to err on the side of caution when buying jewelry from Forever Gifts.
The most concerning things that came up in our analysis are the brand’s questionable internal review system and the volume of customer complaints.
That said, it’s ultimately up to you to decide whether purchasing a piece of jewelry from Forever Gifts is worth the possible stress, time, and trouble.
If you don’t want to worry about all of that, why not check out our collection of mesmerizing jewelry atBlush and Bar?
Once you look at our handmade jewelry collection, you’re bound to find the perfect unique gift for your loved one.
At Blush and Bar, we specialize in creating high-quality refined jewelry that won’t break the bank.
We’re so confident about our jewelry’s quality that we even offer our customers a lifetime guarantee on all of our jewelry pieces.
It’s no wonder thousands of customers have made Blush and Bar their go-to jewelry brand when shopping for gifts for their loved ones (or themselves!).