Huda Beauty is the product of the perfect social media influencer evolution.
It started with a beauty blogger and is now one of the most renowned makeup brands in the world.
The brand is particularly famous for its eyeshadow palette, matte lipsticks, and false eyelashes.
If you’ve never used Huda Beauty before, this review will take a deep dive into the brand and its products. To help you understand customers’ actual opinions on the brand, we’ve summed up hundreds of Huda Beauty reviews.
(Find the perfect jewelry to match your glam makeup look!)
Makeup artist Huda Kattan started a beauty blog in 2010. She later created a YouTube channel and Instagram account, which amassed thousands of followers over the next three years.
To make the most of her growing popularity, she used her extensive knowledge of the beauty industry to launch Huda Beauty in 2013. The brand’s first product was a set of false lashes sold through Sephora.
If you want a highly pigmented lipstick that can be applied in one swipe, the Power Bullet is the way to go. Despite the rich, smooth formula, the lipstick isn’t overly glossy, and it doesn’t dry out for ages.
For a subtler look, you can either choose a cooler shade from 20 options or use your fingertips to apply it and get a lightly stained look.
Huda Beauty’s beloved Rose Gold eyeshadow palette was discontinued in 2017, but a new-and-improved version was launched a year later.
And they meant the “new-and-improved” part. The new version of the palette replaced old shades with more trendy ones, introduced better packaging, and added a mirror so you can do your makeup on the go.
The remastered eyeshadow palette hosts 16 shades (eight metallic and eight smooth mattes), all of which are highly pigmented and easy to apply. They stay on forever, so you don’t need to constantly worry about it when you’re on a night out.
Huda strongly believes that baking is key to a polished, long-lasting makeup (we mean seriously long-lasting, like 12+ hours), and the brand’s setting powder is the perfect option.
With eight different shades to choose from, you’ll always find a suitable powder to get a flawless matte-yet-slightly-shimmery finish.
One standout feature customers love is the net-like top that makes sure you never have too much powder on your brush.
Apart from the five we’ve reviewed, there are hundreds of worthy products in their store. We particularly recommend the LEGIT Lashes Double-Ended Mascara, Naughty Nude eyeshadow palette, and the #FauxFilter Skin Finish Foundation Stick.
What Huda Beauty’s customers have to say
Huda Beauty products have overwhelmingly positive reviews everywhere, including neutral third-party sites.
Almost all their products on Sephora have 4+ star ratings. For example, their GloWish Multidew Vegan Skin Tint Foundation has 15,000+ likes and a 4.6 out of 5 rating with 442 reviews.
Of the nearly 100,000 reviews of Huda Beauty products, very few are negative, and most of these are related to personal preferences. The Liquid Matte Lipstick is the most popular product on this platform, scoring 4.6 out of 5 with 11,000+ reviews.
Huda Beauty reviews on Trustpilot are vastly negative, with a 1.4 out of 5 rating. But this has nothing to do with their products. Instead, most of the negative reviewers complain about a fake website scam that they were victims of.
The final word on Huda Beauty
Huda Beauty is a renowned makeup brand that has earned its success by providing high-quality products for every user, regardless of gender or skin tone. The brand also openly supports many social justice movements.
Huda Kattan has truly built a beauty empire that helps makeup lovers express themselves freely. The customer reviews prove it.