Jeulia (pronounced “Julia”) is a women’s jewelry brand founded and headquartered in Hong Kong.
On the Jeulia website, the brand states that it designs and handcrafts all of its jewelry pieces in its in-house studio.
The Jeulia website also states that it aims to “Create premium, artisanal jewelry that embodies both who you are and what you stand for.”
Unfortunately, apart from those details, little is known about the brand. So despite our efforts to uncover everything we could about Jeulia Jewelry, there are still unanswered questions about the brand’s story, who its founder is, and how it came to be established.
Jeulia’s marketing repeatedly emphasizes the brand’s superior quality.
For example, the brand states that it uses “high-quality material” to make its jewelry.
It even goes as far as to state that “... True artisanship comes from caring hands—not an assembly line—which is why our workshop always puts quality and, more importantly—you—first.”
But based on customer reviews from third-party review websites, the expectations the brand has set for its quality may not quite match the reality.
On Better Business Bureau, the brand only has a 2.67 out of a possible 5-star rating from nearly 150 customers.
Most of the complaints left by customers are concerning, to say the least.
Many customers have stated that the brand's quality falls far short of their expectations.
For example, one customer said the ring they received "looked spectacular" in pictures but turned out to look like "a cheap bubble gum machine ring."
Another customer commented that their rose gold ring had faded to silver in just one day.
A Jeulia Jewelry representative has repeatedly given the following response to customer complainants about the brand’s quality: “... We are truly sorry to make you feel disappointed with this purchase. We have an extremely rigorous quality control process, but sometimes a few defective products may sometimes fall through the cracks.”
On Trustpilot, reviews about its quality are more mixed. There seem to be just as many customers who mention the brand’s “high” and “very good” quality as there are who call it “poor” and “bad.”
Numerous customers also mention issues with sizing, but again, there are just as many who say that they had no problems in this regard.
What’s the verdict?
If you are looking for a jewelry brand that offers a wide variety of cute and playful jewelry pieces, Jeulia Jewelry may be a good option.
As this and other Jeulia reviews have highlighted, the brand’s aesthetic is best suited for those who like sparkly, attention-grabbing jewelry.
So you may be able to find some options in terms of engagement rings, wedding rings, bridal sets, necklaces, charms, bracelets, or other types of jewelry there.
But it’s worth being mindful of the many mixed reviews about its quality.
It’s also important to note that this brand has received several complaints about its customer service and delivery times.
Customers’ primary type of complaints is that their products took an unreasonably long time to arrive. The customer service team was difficult to deal with (even when the issue in question was apparently the brand’s fault).
If you’re a person who doesn’t want to worry about potentially dealing with issues of quality, design, delivery, or customer service (especially if you want to buy jewelry for your wedding!), consider a beautiful ring from Blush & Bar instead.
We have built a strong reputation for our wide selection of sophisticated jewelry pieces at great prices. Even our wedding jewelry is affordable!
Whether your shop our engagement rings or fashion rings, you’ll find all of our jewelry is exceptionally made.
Plus, we offer a generous range of ring sizes and use beautiful gemstones like cubic zirconia (a top diamond substitute), moonstone, and synthetic opal. You’re bound to get lots of compliments and attention when you wear a Blush & Bar piece!
We also offer customers a great experience with both our speedy delivery times and friendly customer service.
Our attention to detail in all aspects of our business is truly second to none.
See for yourself why we’ve become a cult jewelry brand by browsing our social media or shopping our collection today!